David Edelman on Adopting a Personalization Strategy to Cultivate Meaningful Customer Relationships
The Harvard Business School Senior Lecturer shares insights from his latest book, PERSONALIZED: Customer Strategy in the Age of AI, and discusses how personalization, AI, and consumer data can drive consumer engagement and brand loyalty.
The Enduring Impact of Cinema Advertising in a Digital-Driven World
John Partilla, CEO of Screenvision Media, reflects on navigating the turbulent times of the pandemic and shares why movie theaters remain an unrivaled avenue for immersive advertising in a world dominated by digital and streaming.
Armin Molavi on Amplifying Brand Impact Through Effective Media Strategy
The CEO of I’m In The Lobby reflects on his established career in marketing and advertising and shares how today’s marketers can optimize their media strategy to strengthen their brand and cultivate brand loyalty.
Building Sustainable Success Through Irrelevance
Renowned advisor and podcast host, Charles Day, offers key insights for long-term success and highlights the impact of trust and self-awareness for cultivating effective, fearless leadership
Maryam Banikarim on the Impact of Embracing Purpose and Fostering Community
Fortune Live Media’s Managing Director reflects on her dynamic marketing career and showcases how today’s brands can leverage purpose-driven work and bold ideas to identify their North Star
Building Brand Image and Driving Demand for Non-Profits Through Longevity, Empathy, and Trust
Erika Kloehn, Advisor at O’Brien Advising, opens up about her career in the non-profit sector and offers valuable insights on how today’s brands can cultivate a loyal customer base and drive consumer demand.
Sonia Jackson Myles: The Impact of Leading with Love in Divisive Times
The Founder of The Sister Accord® Foundation reflects on recently establishing a new chapter in South Africa, partnering with the Nelson Mandela Foundation, and the undeniable power of leading with love and kindness
Navigating the Linear/CTV Space Through A Currency-Grade Approach
Chief Research Officer of iSpot, Leslie Wood, shares the transformative insights gained from turning big data into a form of measurable currency and the benefits reaped by utilizing AI as a performance measurement tool.
David Corns on The Impact of Great Thinking and a Bias Toward Action
The CMO of Opendoor discusses pivoting into the brand side of the industry, leveraging innovation to build stronger brands, and shares how today’s agencies can be more effective partners.
Dr. Leslie Baumann, MD, FAAD on Revolutionizing the Dermatology Industry on a National Level
The internationally renowned dermatologist, whose research set the industry standard for skincare practices, discusses the Baumann Skin Typing System and how she juggles being both a doctor and a marketer
Beyond Meat’s Akerho “AK” Oghoghomeh on Impacting Consumer Behavior Through Purpose-Driven Marketing
The Senior Vice President of Global Marketing Opens Up About His Professional Shift from Engineering to Marketing and Shares the Rewarding Challenges of Marketing a Disruptive Product Line