Brand, Expert, Brand Purpose, Diversity and Inclusion Jennifer Laine Van Beek Brand, Expert, Brand Purpose, Diversity and Inclusion Jennifer Laine Van Beek

Jennifer Laine Van Beek on AI, Why Brand Suitability Must Replace Brand Safety and The Confluence of Inference

Jennifer Laine Van Beek is a consultant for a range of companies in the advertising and AI space and has just launched Sprezi, an AI-powered hospitality company. Jennifer’s wide-ranging career took her from the embassies of Japan, South Korea, and Russia to the soybean pit at the Chicago Board of Trade even before she began traveling the globe producing and styling short films and commercials for LVMH and other prestige brands.

Read More
Transparency, Expert, Diversity and Inclusion Carolina Abenante and Jessica Hwang Transparency, Expert, Diversity and Inclusion Carolina Abenante and Jessica Hwang

Carolina Abenante and Jessica Hwang: Ensuring a Future of Inclusivity With Today’s Automated Reconciliation

As industry efforts to promote diversity expand to media spend, Carolina Abenante, co-founder of NYIAX, and Jessica Hwang, VP, Sales, demonstrate how Automated Reconciliation will empower media planners and buyers to verify that those commitments are met.

Read More

Arra Yerganian: How Social Determinants of Health Impact the Consumer Journey

Five-time Chief Marketing/Brand Officer Arra Yerganian thinks healthcare has always been “a little upside down” — controlled by physicians instead of patients. As someone who describes himself as “a customer experience evangelist,” he’s on a mission to raise awareness of the Social Determinants of Health and how the changing world of data-driven marketing can smooth the bumps on our communal journey to better living.

Read More