Connecting Consumer Engagement with Marketing Analytics: Gurkan Sener on Leveraging Data to Drive Informed Business Decisions
NBC Universal’s Vice President of Global Marketing, Analytics, and Targeting delves into the dynamics of data science and demonstrates how today’s brands can harness analytics to optimize their marketing efforts
Future Proofing Careers.
Future Proofing Careers.
The Future Does Not Fit in the Containers of the Past
Leveraging Programmatic Marketing To Drive Performance and Efficiency in a Post-Cookie World with GANTIC
Zevi Tilles, Director of GANTIC, opens up about his long career in sales and programmatic marketing and shares how GANTIC’s brand-safe technologies ensure brand marketers efficiently navigate the shift to modern-day programmatic
The 3 Keys:Collaborative. Calm. Connected.
THE 3 KEYS:COLLABORATIVE. CALM. CONNECTED.
The Future Does Not Fit in the Containers of the Past
Inside Cannes Lions 2024
Industry Thought Leaders Reflect on Their Biggest Takeaways From the Festival
Amplifying Innovation with Purpose: Why We Must Leverage Human Creativity Amidst AI Advancements
Digital Visionary David Shing Recounts the Challenges and Opportunities of Fusing AI with Human Creativity and Shares His Standout Winners from This Year’s Cannes Lions Festival
Inside Cannes Lions 2024
Infillion’s Chief Revenue Officer and CMO, Laurel Rossi, Weighs In On Cannes Conversations With Key Takeaways From the Festival
Jennifer Laine Van Beek on AI, Why Brand Suitability Must Replace Brand Safety and The Confluence of Inference
Jennifer Laine Van Beek is a consultant for a range of companies in the advertising and AI space and has just launched Sprezi, an AI-powered hospitality company. Jennifer’s wide-ranging career took her from the embassies of Japan, South Korea, and Russia to the soybean pit at the Chicago Board of Trade even before she began traveling the globe producing and styling short films and commercials for LVMH and other prestige brands.
Maximizing Optionality.
Maximizing Optionality.
The Future Does Not Fit in the Containers of the Past
Art and Creativity Unleashed.
Art and Creativity Unleashed.
The Future Does Not Fit in the Containers of the Past.
Suzanne Powers on Harnessing The Power of Creativity to Drive Impactful Business Results
The Founder and CEO of Powers Creativity reflects on the insights gathered throughout her extensive career in advertising and demonstrates how today’s brands can optimize strategy and creativity
Rishad Tobaccowala: Exercising Belief.
Exercising Belief.
The Future Does Not Fit in the Containers of the Past
Sonia Jackson Myles: The Impact of Leading with Love in Divisive Times
The Founder of The Sister Accord® Foundation reflects on recently establishing a new chapter in South Africa, partnering with the Nelson Mandela Foundation, and the undeniable power of leading with love and kindness
Navigating the Linear/CTV Space Through A Currency-Grade Approach
Chief Research Officer of iSpot, Leslie Wood, shares the transformative insights gained from turning big data into a form of measurable currency and the benefits reaped by utilizing AI as a performance measurement tool.
David Corns on The Impact of Great Thinking and a Bias Toward Action
The CMO of Opendoor discusses pivoting into the brand side of the industry, leveraging innovation to build stronger brands, and shares how today’s agencies can be more effective partners.
Dr. Leslie Baumann, MD, FAAD on Revolutionizing the Dermatology Industry on a National Level
The internationally renowned dermatologist, whose research set the industry standard for skincare practices, discusses the Baumann Skin Typing System and how she juggles being both a doctor and a marketer
Rishad Tobaccowala: The Age of "De-Bossification".
The Age of "De-Bossification".
The Future Does Not Fit in the Containers of the Past
Rishad Tobaccowala: Being Better.
The Senior Vice President of Global Marketing Opens Up About His Professional Shift from Engineering to Marketing and Shares the Rewarding Challenges of Marketing a Disruptive Product Line
Beyond Meat’s Akerho “AK” Oghoghomeh on Impacting Consumer Behavior Through Purpose-Driven Marketing
The Senior Vice President of Global Marketing Opens Up About His Professional Shift from Engineering to Marketing and Shares the Rewarding Challenges of Marketing a Disruptive Product Line
Rishad Tobaccowala: Squeezing Time.
The Future Does Not Fit in the Containers of the Past. Edition 190.